I have a busy job. A very busy job. As one of the owners of DTW I split my time between working in the business and on the business – which can mean doing regular night shifts for the latter.
I also have two young boys who I try to pick up from school now and again – and I do mean now and again! Plus their swimming lessons, gymnastics classes, friends’ parties… you know how it is – just a regular working mum really.
“So how can you afford to take two days out for a marketing conference?” you might ask. The answer – how can I afford not to?
Having spent the last two days at the B2C Marketing and Advertising Expo, B2B Marketing and Advertising Expo and the Marketing Technology Expo 2018 at ExCeL London, I’ve come away believing more than ever that the talent in our industry is immense. The digital world we live in creates opportunities beyond belief and the young people of today are growing up already creating the next big thing.
Conferences like these make me proud to be a marketer. Proud to work with clients whose work genuinely makes a difference and proud to work on campaigns that mean I get up each morning with a smile on my face, ready to face the next big challenge.
“So, what have you learnt from Marketing Expo 2018?” you might ask. I’ll tell you what I’ve learnt. I’ve learnt that we’re doing it right. When we meet talented people, companies whose work genuinely excites us, we see that as an opportunity and not a threat.
We collaborate with them to create amazing campaigns that continue to make us proud, continue to excite us and continue to provide great results for the people who really matter – our clients.
So, next time you have the opportunity to meet some of the best in your industry; to learn from people smarter than you; don’t say you can’t afford the time – you can’t afford not to!
DTW already works with great partners including Digital Allies, Interel, Public Knowledge, Gooey Creative and Arcus. They’re clever people who share our values and bring a fresh perspective to what we do.
Thanks for reading
Hayley