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30 10, 2018

How to use the new LinkedIn update to increase your reach

2018-11-06T08:47:09+00:00October 30th, 2018|

We all try to keep our LinkedIn feeds up to date don’t we? We try to log in frequently to check-in to the oldest ‘big’ social network out there but let’s face it, for many of us it’s never our most used app or website. Well, this blog might change all that. In October, LinkedIn announced [...]

25 10, 2018

Creating meaningful content for Facebook

2018-11-06T10:10:02+00:00October 25th, 2018|

Facebook have announced it will be taking steps to limit the number of low-quality ads on their platforms by disapproving more of them and reducing the distribution of the ones that are approved. Which got me thinking, what are the key ingredients to creating high-quality content on Facebook? Before we dive in let’s [...]

23 10, 2018

Northern Spire: Hard hats and sequins – the secret to successful infrastructure communications

2018-11-06T09:18:17+00:00October 23rd, 2018|

Karen and Chris are heading back to Sunderland shortly to do a joint event with Sunderland City Council's communications team about all things Northern Spire from a PR perspective. If you like the sound of that you can book a ticket on the CIPR North East eventbrite site and read on below to find out [...]

23 10, 2018

Twitterstorms, Facebook meltdowns, Instagram explosions – how do you handle a crisis on social media?

2018-11-06T08:51:14+00:00October 23rd, 2018|

What are the golden rules for managing social media in a crisis? Our MD Chris Taylor takes a look at how the UK public sector is leading the way and picks out his five top tips for using social media in a crisis.  This article first appeared in ESPO's Spotlight magazine.  If you work in the public [...]

20 10, 2018

It’s a 10! When the project you love takes centre stage on BBC Strictly

2018-11-01T08:54:30+00:00October 20th, 2018|

There are times in PR and communications when something pretty amazing happens – and for our Northern Spire team, and particularly me, that time has been this week. After all, it’s not every day you manage to get your client’s brand new landmark bridge in front of 11million people on the biggest show on [...]

19 10, 2018

Northern Spire to provide inspiration as DTW MD joins speakers at project management conference

2018-11-06T09:22:54+00:00October 19th, 2018|

DTW MD Chris Taylor will be speaking at the Association for Project Management conference in Manchester on 7th November. Chris will be joining Duncan Ross Russell, Regional Director at Faithful+Gould, to showcase Sunderland City Council's award-winning Northern Spire project and pass on lessons learned to other project managers from around the UK. Chris and Duncan [...]