News, views
and opinions

Graphic depicting the best file types for a logo

Our simple guide to logo formats

How to be your designer’s best friend Have you ever been bamboozled by a request for logos in a particular format or struggled to work out why that 5KB version copied from a word document can’t be made the size of the Empire State Building? Then read on. We’ve created a simple starter guide to make your life a lot easier. Your company logo probably exists in a whole range of formats. The different formats can be identified by their extension, e.g. logo.jpg or logo.eps etc. But why are there so many formats? And which one should you use for different things?

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Photo of Gisborough Priory against blue summer sky

Looking after your elderly neighbours

As DTW marks its 30th year in business there’s a significantly bigger birthday going on over our garden wall. Our neighbour Gisborough Priory is celebrating 900 years. Gisborough Priory is an English Heritage site which is run by a dedicated group of volunteers who catalogue, restore and host events on this historic site. To launch its 900th year, DTW joined forces to help produce a timeline, which is displayed in the visitor centre, detailing the many events the priory has endured through its turbulent lifetime. We were happy to give our services free of charge as it’s important to look out for

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Photo of stadium seating

How to target your audience effectively through social media

Recent headlines around data and social media means both consumers and marketeers are feeling wary about using and sharing data on platforms like Facebook. Is data being used ethically? How can it be used to effectively target the right audience? This blog is not here to scaremonger. Instead, it is going to show you how, when done right, targeting using social data is a win/win for everyone involved. We’re going to focus on Facebook, but LinkedIn and Twitter have similar advert targeting platforms and functionalities. How targeting works Once a consumer has signed up and accepted those terms and conditions

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School students holding Tees Valley Careers brochures

DTW signs up to support Tees Valley Careers scheme

DTW has signed up to a new scheme all about giving young people from across the Tees Valley a taste of working life to help them become ‘work-ready’ as they set out on their career journey. Chris Taylor, Managing Director of DTW, said: “We’re always happy to help young people step onto the career ladder and the Tees Valley Careers approach is great. It’s genuinely one of the best and most employer friendly initiatives I have seen.” The appeal of the Tees Valley Careers scheme is that it isn’t just about offering work experience. For a small business like ours

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Photo of two people shaking hands

Joe gives his view on work experience at DTW

Last week we played host to a third-year journalism student – Joe – from Teesside University – on work experience. We think it is important to give young people opportunities and experience in the world of work and in the PR and communications industry in particular. And it also keeps us on our toes having bright young things coming in and asking lots of awkward questions. Good luck with the future Joe! Read on to see Joe’s views on his week at DTW Towers. Hi – my name is Joe – I am a third year Teesside University student studying

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Frame from DTW Christmas animation 2018

Merry Christmas from everyone at DTW

We’ve made a little Christmas animation just for you – you just know you need to brighten up your day by watching it. We have really enjoyed working with you in 2018 and look forward to catching up with you again in 2019. Thank you for helping us do what we love – it is through our work with amazing clients and partners like you that DTW has been able to win seven industry Gold awards this year – we couldn’t have done it without you so it’s a huge thank you from us. Have a fantastic Christmas and a

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Photo of Gisborough Priory against blue summer sky

Looking after your elderly neighbours

As DTW marks its 30th year in business there’s a significantly bigger birthday going on over our garden wall. Our neighbour Gisborough Priory is celebrating 900 years. Gisborough Priory is an

Read More
Decorative geometric graphic
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