Team DTW takes on Roseberry Topping
03/09/2024
Every now and then it’s good to do something different. Especially when it’s with wonderful people in a spectacular place and the sun is shining.
Every now and then it’s good to do something different. Especially when it’s with wonderful people in a spectacular place and the sun is shining.
Providing solutions outside the traditional PR toolbox is a fun and exciting way to broaden horizons. One of the recent projects I’ve worked on uses interactive mapping technology to keep people up-to-date about road and construction work in their area, and about how it might affect their daily journeys. By blending traditional skills of communication with new technologies available to us on the web, we have helped our client meet the needs of an increasingly tech-savvy populace, more used to navigating with a smartphone than a road map. The project in question is the Mersey Gateway bridge. A £2 billion
I had the pleasure of being present at the Institute of Directors HQ in Pall Mall last night for what felt like a really important night for the public relations profession. The CIPR held a special event to reach out to other professional institutions, recognise some outstanding contributions from a couple of industry legends and unveil its 2015 manifesto as new CIPR President Sarah Pinch officially took up the reins for the year. The event also marked ten years since the CIPR received its chartered status – in my view that is a huge moment on the road for the
DTW has received two nominations in the prestigious PRMoment awards 2015. In the Public Sector Campaign of the Year category we have been nominated jointly with Hartlepool Borough Council for our work on the “Hartlepool – A Vision for the future” campaign. We worked with the council’s economic development team to create a communications strategy for the Vision which used a PR-led approach to inspire local communities to get involved. The campaign used video and mixed photography with futuristic artists’ impressions to create an image of how eight different sites across the town could look following development. In just five
The relationship between journalists and public relations went under the microscope today, as CisionUK broadcast a webinar examining how journalists use social media, and engage with PRs. The webinar focused on the findings of Cision’s 4th UK Social Journalism Study. The results are refreshing. The survey conducted with the help of Canterbury Christ Church University, and which surveyed 466 journalists across the UK, made the key finding that PR professionals are the most important sources for journalists, followed by experts/academics and then other journalists and media outlets. Interestingly, journalists valued news and information provided to them by public figures, government
#TeamDTW enjoyed a great night at CIPR North East’s annual PRide awards – we picked up a gold and two silver awards for our work during 2014. The gold award, which we won jointly with Hartlepool Borough Council, was for our work on the Hartlepool Vision project. We worked with the council’s economic development team and used video and mixed photography with futuristic artists’ impressions to create an image of how eight different sites across the town could look following development. CIPR judges praised the campaign as “a fantastic example of a value for money, innovative public sector campaign –
*** Don’t forget to turn up your sound when watching! *** When working in the world of film there is one strict rule of thumb – don’t work with children and animals. In the spirit of DTW we thought we would challenge it, get ten children, two dogs and a pretend horse to re-create Christmas for our video greetings. A very early morning start saw props, staff and toys for all girls and boys loaded up and carefully and decanted into one of the director’s houses. As if by DTW magic, a converted church and outdoor woodshed that doubled up
Providing solutions outside the traditional PR toolbox is a fun and exciting way to broaden horizons. One of the recent projects I’ve worked on uses interactive mapping technology to keep
I had the pleasure of being present at the Institute of Directors HQ in Pall Mall last night for what felt like a really important night for the public relations
DTW has received two nominations in the prestigious PRMoment awards 2015. In the Public Sector Campaign of the Year category we have been nominated jointly with Hartlepool Borough Council for
The relationship between journalists and public relations went under the microscope today, as CisionUK broadcast a webinar examining how journalists use social media, and engage with PRs. The webinar focused
#TeamDTW enjoyed a great night at CIPR North East’s annual PRide awards – we picked up a gold and two silver awards for our work during 2014. The gold award,
*** Don’t forget to turn up your sound when watching! *** When working in the world of film there is one strict rule of thumb – don’t work with children
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